The on-line casino industry has evolved to keep up with the demands of an ever-changing gambling public which is becoming much more technologically advanced. New trends affect the way people want to gamble and this in turn requires online casinos to initiate changes to enhance the player’s experience.

Among the ways that casinos have tried to re-invent themselves in is pertaining to communication with new and existing players. Currently players are rewarded for just receiving a little downloadable message service that serves as a personal assistant when you are excellent online gambler. This really is a computer application called a ‘Personal Messenger’ and it updates players when you will find new promotions, news and events occurring at their favorite casinos.

Several of the clever features that the Fortune Lounge Personal Messenger has, which we’ve been monitoring for a period of time basically, are highlighted below:

You may now check your casino account balance.

Contact the Fortune Lounge support team – live chat, email, and call-back & call centre numbers.

Link directly to the Fortune Lounge Players Club, review your points balance and redeem your loyalty bonuses.

Use the quick-link buttons to review the Fortune Lounge winners’ wall and to keep current with all the latest Fortune Lounge news.

The Personal Messenger has been redesigned to make messages easier to read. You are now also able to delete your read messages.

Another innovation within the market has been embraced by Titan Poker who’s hosted on the Playtech software network. Titan Poker has a live download function that automatically starts up any time a player enters the poker room’s banking pages. This means players have 24/7 live assistance while making purchases online, which make the process a whole lot simpler and safer too.

The Personal Messenger is a whole new nifty application that replaces much of the electronic mail (email) communication that online casinos have had to rely on to get their important messages across to their discerning playing public. This relieves several of the SPAM concerns that casinos face when relaying their messages to their customers. Casinos for a while now have had to face the onslaught of anti-SPAM firms who blacklist them on the Net if they are reported to have sent unsolicited emails to undesirable recipients.

Go into the new Personal Messenger as well as the rest is history, and the best part of this unique tool is the fact that it will often be right there on your desktop. It doesn’t take up much space within your program files either. The Fortune Lounge Personal Messenger needs a mere megabyte to install and that beats having to go in to the casino software to request information that you should, essentially have on hand.

These new progressions have led to a new era within the industry where players will be consulted more and more to advance this ever-growing industry. This means that if there was ever a business that has been setting trends with respect to customer service and player satisfaction, the internet gambling industry would be at the forefront of these incremental changes, and would definitely have a thing or two top teach other market within the corporate playing field.