With the advent of the dot com bubble and the internet revolution, online purchases today, have become a fad. Increasingly more people that are opening PayPal accounts have seen a tremendous rise in the filling up of their sign-up forms.

International wire-transfers have also undergone a big traffic reversal and tax amendments are now being made each day to make sure proper international bank deposits.

Take for instance, HubPages. Amazon pays only by cheques to Non-U. S associates. Because of this some people were refraining from signing-up on the revenue sharing site. To eliminate this, HubPages started the HubPage Earning program where the author could get the Amazon revenue into his or her PayPal via HubPages.

All these trends indicate how the Cloud Pocket phenomenon is blooming at the moment.

With the rise in online gambling transactions, the internet lottery sites have also made their mark. These sites put up giveaways on their homepage and people bid a really low price for the article to enter the contest. Usually it’s way below the actual cost of the object. For example you have to pay around $5 for a PS3. Get the difference? Yeah. So if you happen to win the lottery then you could get a PS3 just for $5. Should you not in which case you just lose a meager $5.

I know it’s a gamble however the odds of you winning the lottery also are there. And how exactly does the site benefit from this? Well, they harvest all of the $5s that the contestants paid to sign-up for winning. Let’s say the cost of a PS3 is $250. If 50 people sign-up for the lottery, the site owner or sponsor has already garnered his cost price and starts running an equivalent revenue. Simply, if the site has a high mark-up index on major search engines and does its advertising campaigns well, a great deal more than 50 people will be going to sign-up for the sweepstakes. So the sponsor crosses his equivalent point and the amount of people that sign-up after the very first 50 multiplied by $50 is his profit.

People like taking risks in today’s world. Some feel that lotteries have an alternative essence of their own just like adventure sports. Scientific studies have also risen to suffice for this. Analysts in the healthcare industry claim that entering a lottery, making a bet or going for a risk causes the adrenal glands to release a lot of adrenal within the body. This adrenal makes the metabolic activities faster and thus increases the motor senses of one’s body because of secondary release of serotonin. Serotonin induces a feeling of excitement and well-being, much like your can of beer or Red-Bull.

People today are entering such lotteries and trying out their luck just for the fun of it. It is becoming a lot more popular and nobody can escape the self-indulgence of such a lucrative offer. Lottery, I must say can become a really interesting case study for the psychologists.